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Long story short, I'm doing the 2024 edition of the Pan-Mass Challenge (my 5th year), a two-day ride across Massachusetts (190 miles give or take) to raise money for the Dana-Farber Cancer Institute for research and treatment. (100% of the rider-raised dollars are donated). This year I'm riding for so many reasons- for Alan who we lost late last year, for Ralph who is still in the "battle", but doing well (our plan is for him to join me next year), for Jen who just found out she's cancer free and a dear friend who literally texted this to me the other day: "Mitch, it spread". 



Two ways to help:

Donate directly via the link above.

Or buy the wine via the link below.

If you can help, AWESOME! If not, no worries. (any amount helps BTW)

Thank you for your time.... have a great day!  -Mitch

PS this year will mark 1 BILLION dollars raised by the PMC over the life of the event.

2022 l'Armangia Barbera d’Asti

“Victrola Rosso”

 An Ancona's Project Wine For Charity 

This year we've created an absolutely stunning Italian red to help generate funds for the Dana-Farber Cancer Institute via the Pan Mass Challenge.

This wine was made in loving memory of our dear friend Alan who passed away late last year from cancer. Alan loved Italian wine--especially the red wines of Piedmont. He and his partner Scott, were clients that quickly grew to be friends. They were a cornerstone of our store-tasting events over the past decade.

Alan (striped shirt) and Scott at an Annex Champagne tasting in 2014. 

So yes, this is my yearly "ask" email. I'm asking you to help raise funds for an awesome organization by buying this wine HERE or donating directly to my fundraising efforts HERE, or perhaps both?

The Wine:

This year we teamed up with Ignazio Giovine, a winemaker from Piedmont who we've been fans of for some time. When we decided we wanted to create a wine for Alan, Ignazio quickly came to mind. We reached out to him through our dear friend Mark Ancona from Golden Vines Importing. Without the help and support from Mark and Golden Vines, this wine would not have been possible. A grateful "Thank You" to both.

Alan’s wine is made from 100% Barbera. 

"We knew the wine would come out nicely—but we didn’t know it would be firing on all cylinders right out the gate. This Barbera registers on the more structured side but is seriously satisfying even in this early stage of life. The wine  is as authentic and energetic as Alan. Wild raspberry, strawberry, fresh herbs, tomato leaf, and whispers of dry dusty earth, white mushrooms, truffles, and black tea harmonize. The tannin here is mild and smooth though the finish is lengthy, clingy, and pure. Alan would have loved this wine. To Alan - Miss you buddy." 

--Codey Foster, Wine Director


Regular: $25.99

Sale: $19.99

(Codey, Scott and Alan 2023)

A quick note about the label:

Alan collected antique Victrolas and Electrolas. We wanted to create a label that reflected that passion.  Alan's partner Scott was kind enough to share an image, which I passed along to my daughter Alex, who created the final artwork.



L'armangia Victrola Rosso Barbera D'asti (750)
L'armangia Victrola Rosso Barbera D'asti (750ml)
Red Wine Grown Organically 


Victrola Rosso was custom made by Agricole l'Armangia in loving memory of our good friend Alan who loved his cats, his white Audi, cooking, and Italian wine--and especially the red wines of Tuscany and Piedmont. He also... Read More

Original price: $25.99
Sale price:  $19.99
On Sale. No Further Discounts Will Apply


The best way to contact us with questions is via email at:


Please email with questions only.

All Orders Must Still Be Placed Online

(We can't take orders via email... sorry)

Thank you for your support!


SAVE 6%* when you buy 6-11 bottles of wine.
SAVE 12%* when you buy 12 or more bottles of wine.

*Discount applies to 750ml only and does not apply to sale items.

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